On May 22nd, the 4th China-CEEC Expo opened in Ningbo with the theme "Toward Innovation, Practicality, and the Future." On the same day, FIOCCO Group · Yijiaxin reached a significant milestone—the official unveiling of the ICTM CEEC Premium Products Pavilion and Yunzhu Pearl Pavilion located in the YESGO Valley Park. Nearly a hundred foreign guests from Central and Eastern European countries specially visited the YESGO Valley Park for inspection, jointly witnessing the birth of this new platform integrating international trade and culture. Zhao Dafang, Vice President of the Ningbo Municipal Council for the Promotion of International Trade, and Zhu Jianmin, Deputy District Mayor of Yinzhou District, attended the event, reflecting the high importance placed by local governments on deepening cooperation with Central and Eastern European countries.
The ICTM CEEC Premium Products Pavilion brings together high-quality specialty products from numerous Central and Eastern European countries. It directly sources unique products such as Bulgarian rose series and Czech crystal series from their origins, efficiently connecting them to the Chinese consumer market through brand incubation, channel integration, and market promotion. In the future, an export section for high-quality local Ningbo products will be added, creating a new two-way trade channel.
The Yunzhu Pearl Pavilion, leveraging Zhuji's globally leading pearl industry resources, offers consumers a new space to experience the charm of fashion and art integration with its unique design concepts and high-end product positioning. It creates a diverse matrix of pearl products covering necklaces, earrings, bracelets, home decor, and more. By deeply integrating warm pearls with Eastern aesthetics, it conveys an elegant Eastern lifestyle and cultural charm to the world.
At 14:40 in the afternoon, the ribbon-cutting ceremony for the dual pavilions of FIOCCO · Yijiaxin was grandly held in the YESGO Valley block. FIOCCO Group Chairman Shi Yun, Director and President Shi Mei, Vice President Zhou Zaifang, and other senior executives attended the ribbon-cutting.
After the ribbon-cutting ceremony, the foreign guests embarked on an immersive tour. From company exhibition panels and sandbox models to collective buyer stores, the Y11 internet-famous street, and further to the 5G smart workshop and pearl pavilion, the tour comprehensively showcased FIOCCO's dual-core driving force of "intelligent manufacturing + platform economy."
From 33 years of deep-rooted manufacturing foundations in the garment industry to now building a diverse ecosystem spanning cross-border trade, cultural creativity, and intelligent manufacturing, FIOCCO Group is connecting globally with a more open attitude. The launch of the CEEC Premium Products Pavilion and Yunzhu Pearl Pavilion is not only a new window for trade cooperation but also a stage for cultural exchange. In the future, the Group will continue to collaborate with entrepreneurs and international partners, using innovation as the engine and culture as the bond, to promote the high-quality development of the global fashion and cultural creative industries.